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Mark Imperial Is Closing Deals Using “The Digital Handshake”

“The Digital Handshake” is a proven way to increase sales and referrals.

Using “jiveSYSTEMS” video email I’ve taken a prospect that has contacted me – completely skeptical. Has never heard of me or seen me before – sent them a video email, immediately established rapport and had them on the phone with me and gone right into a sale!

We call this habit of following up a phone call with a video “The Digital Handshake”.

“The Digital Handshake” A Video Email Sent to Follow-Up a First Phone Call

It’s a powerful practice that will have an immediate and positive affect on your business. The act of putting a face to the name literally changes the way memories are stored in the brain. A powerful association is made between your value proposition and you. And if you’ve been involved with sales for even a short period of time, you’ll know that being memorable is priceless when it comes to generating sales and referrals.

You see, video doesn’t have to be complex or time-consuming. In fact, Digital Handshake’s can be created on the fly using a webcam. It takes just a couple of minutes to upload the video to your jiveSYSTEMS account and then send it to an individual or group of people.

About the Author William Franco

Will is the Managing Director of jiveSYSTEMS and creator of the Digital Handshake™, a digital version of a time-proven tradition that turns tedious follow-up into a closing conversation. Will’s a hands-on guy, with a decade of experience enabling sales teams to leverage video. Will's an instant catalyst for positive change, once you get to know him, you’ll completely understand why.

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