Due to several factors (e.g. camera anxiety, production time, and misunderstanding), there's a tendency to rely too heavily on evergreen videos. This tendency cripples the progression of production and on-camera skills.
The sentiment being to leverage evergreen videos as a fallback, not as a staple.
Will is the Managing Director of jiveSYSTEMS and creator of the Digital Handshake™, a digital version of a time-proven tradition that turns tedious follow-up into a closing conversation. Will’s a hands-on guy, with a decade of experience enabling sales teams to leverage video. Will's an instant catalyst for positive change, once you get to know him, you’ll completely understand why.
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