(A simple way to mimic the time-proven method of shaking someone's hand to begin a relationship).
The Digital Handshake™ involves sending a video (of you) after a first sales call, so the potential client can put a face to your name. The video can be a one-off or an evergreen video that you can re-use. The video can be embedded in a web page or, for a more personal touch, delivered as a video email.
Three quick steps:
(1) Record a video. (2) Upload your video to a hosting platform. (3) Send the link to your video to an individual or group of people.
For example, "Hi, I’m Will. I know it’s nice to put a face to the name..."
Briefly cover the key points from your conversation briefly. It helps to write them down as bullet points, before you record your video. This way you don't ramble and stay on track.
Remind them about the time of your next call or meeting; or the action you want them to take.
(Feel the power of the Digital Handshake™ which creates a level of connection you just can't get from regular email or the telephone.)
jiveSYSTEMS are experts at teaching sales agents and teams how and when to leverage video email.
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I send new leads a video email to put a face to my name and establish trust. I'm then able to get them on the phone with me and go right into a sale!