Our own service, of course!

We teach our members how to significantly increase conversions by supplementing their plain text communications and auto-responder sequences with personalized and evergreen (reusable) video email messages. Our system leverages a rapid-authoring workflow straight from a webcam or flip style camcorder, and also creates a mini landing page with customizable exit links to make the videos actionable. In our experience, video email is the quickest and easiest way to create trust within the sales process, and when you have trust you have sales. It’s that simple!

For creating: landing pages, launch funnels, and membership sites

We use OptimizePress to create our webinar landing pages. You can also create sales pages, launch funnels, niche style blogs, and membership sites (w/ a membership script). OptimizePress is a theme for WordPress and comes with easy to follow tutorials to get it setup. The system is simple to use and the pages are clean looking and effective. We have been very impressed with how the OptimizePress team have been improving the theme as well. Many other themes like OptimizePress have been popping up, but most are by infomarketers while OptimizePress is built like a real corporation with a team and a solid infrastructure that is built to last.

We use Premise for content pages that we link to in emails and follow-up sequences. Unlike OptimizePress, Premise is a WordPress plugin (and not a theme). This means it can co-exist with your current theme (if you are using WordPress).  The system also comes with copywriting training and a built-in copywriting assistant which is worth the cost of the plugin alone. You can create  7 different pages types: sales pages, content pages, pricing pages, email opt-in pages, video pages, tabbed scroller pages, and thank you pages. The system also comes pre-loaded with a ton of useful graphics that you can use to make your pages pop.

Kajabi is a niche service for creating membership sites. Flywheel uses Kajabi to power his membership site, AskFlywheel. Kajabi is similar to OptimizePress in many ways, it is much easier to use to create landing pages and launch funnel, but they do not look as good as OptimizePress. It is the membership site component that really sets Kajabi apart. OptimizePress requires a membership site script, whereas Kajabi is turnkey ready. However, Kajabi costs the same amount monthly as OptimizePress costs for their one-time fee.

The best courses we have studied

If you want to learn how to create screencasts to promote your business, this is the course for you. In around 5 hours, Dave can take you from a newbie to a professional screencast producer. The tutorials are succinct and very easy to follow. Dave makes learning easy, but he doesn’t water anything down. Plus, he doesn’t teach you how to make okay screencasts, he teach you how to make great ones with a crystal clear picture and sound – something that I feel many professionals still struggle to do. Dave is a gentleman and scholar in our book.

This is by far the most comprehensive course on generating traffic on the marketing. By that we do not mean the longest, as long usually equals “bloat” to increase the price of a course. We have become friends with James Schramko and believe him to be a world authority on SEO. His bank account can prove it because he is making more than 8 million dollars per year, across several internet marketing companies. He’s the real deal, folks!