How to Create Systems that Run Your Business For You
In this blog post, I am going to explain the way I create systems to manage our business. To keep things short and sweet, I am not going to go into a lot of detail. If you’d like more information, leave a question in the comments section at the bottom of this post.
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Let’s get started…
Define the outcome
Business is about producing an outcome, and doing it consistently. When creating a system, I start by defining the outcome I am looking to produce.
Invest the capital
To reap, you must sow. Based on the defined outcome, I decide how much capital (financial, social, and human) I am willing to invest to produce it.
Design the system
You can create more than one system that will produce the desired outcome. I always implement multiple systems because just like a show in the theater, a business must go on.
Monitor the performance
A system is made up of steps, each one of those steps has an impact of the outcome. I design performance metrics that monitor the performance of a step that affects the outcome.
Build the levels
- Administrative tasks
- Management duties
- Executive report
My focus is to have as many of the tasks needed to sustain and grow my business reside at the administrative level. Profits are amplified geometrically by automating administrative tasks and management duties.
Automated & Manual Tasks
When creating automated tasks, my goal is to have the code or system execute them in real-time.
When creating manual tasks, my goal is the opposite: group the tasks into buckets, let them build up, and then assign them to be completed at a predetermined interval.
Interactions
Other items that I address are:
- if the data is compromised
- how the system affects and interacts with others already set up
.This is the process I use to map, implement, and maintain my business.
About the Author:
Will Franco is the CEO/Founder of jiveSYSTEMS (a video email marketing software and training company). He also runs an online community / membership group called AskFlywheel, in which he teaches cutting-edge online marketing strategies. His mantra at work is "Think-Automate: Do it, Automate it, Delegate it, or Ditch it"

