I also just learned a nifty little SEO tweak–nofollowing outbound links to increase your Search Engine Results Page (SERP). Unless the link has value to your SERP rank, i.e., it goes to similar content, nofollow that puppy. It is my understanding that Google’s algorithm favors sites that like to related sites.

Here are the steps you would take to NoFollow links that have no value in a WordPress Blog: 1) login to the back of WordPress; 2) open a current post with the outbound links you wish to NoFollow; 3) then click on the HTML tab; and 4) nofollow the appropriate outbound links.

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