About the Author - Flywheel

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Will Franco is the Founder and CEO of jiveSYSTEMS, a video email and web video marketing system. He is also an internet marketing consultant and marketing automation coach. His personal mantra is, "Think-Automate: Do it, Automate it, Delegate it, or Ditch it" He regularly writes posts in the jiveSYSTEMS Blog on a variety of business topics. In addition, he has two personal blogs, one that he calls his business notebook, and one that he calls his personal journal, where he writes about his adventures into the quantum realm and the meaning of life.

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How to be Successful in the New World

“Use a squeeze page instead of a website, multiple landing pages for targeted traffic, and resources (Newsletter, Blog, Knowledge Base, Etcetera). It all starts with a squeeze page with an information capture and another for short capture. Landing pages are created by soliciting and grouping customer feedback (FAQs, Objections, Best Practices, and so on). Lastly, ecosystems are needed to build and sustain the relationship. A newsletter and blog go hand-in-hand to achieve this goal. Then the fun really starts. You can up-sells, cross-promote, and much more…

Success used to be determined by a company’s ability to market. Things are changing, rapidly! Delivering timely and informative content through an online ecosystem is the future of online marketing. Content wedded to usability is about to knock the crown off the King with no clothes. The new, rightful and benevolent ruler has never been far away from us all along. I refer to Mother Earth. So provide fertile soil for your prospects and clients by giving them the right amount of water, so they can grow freely.” Flywheel, Founder jiveSYSTEMS, Infusionsoft CMAC, and Web Development Specialist.

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  • http://www.TheStudioCenter.com/ Frank C

    There are some who don’t know what a “squeeze page” is ( me, until recently). A Squeeze Page is where the site asks you to fill out some information before it let’s go to where you want to go. It squeezes you through that funnel…or squeeze the information out of you…whatever! Typical information requested is your email address. So you can offer the viewer something of value, but first they must give you something… like their email address that you can add to your database.

  • http://www.TheStudioCenter.com Frank C

    There are some who don’t know what a “squeeze page” is ( me, until recently). A Squeeze Page is where the site asks you to fill out some information before it let’s go to where you want to go. It squeezes you through that funnel…or squeeze the information out of you…whatever! Typical information requested is your email address. So you can offer the viewer something of value, but first they must give you something… like their email address that you can add to your database.

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