At jiveSYSTEMS, we show sales professionals how to accelerate trust by using video email—even when they feel like they have a face for radio or aren't great with technology.
We do this by providing them with "rinse and repeat" workflows that deliver consistent results. Combined with access to our gimmick-free video email software that’s designed for working a pipeline of leads.
Founded in 2007, jiveSYSTEMS was created after Will Franco spotted a glaring disconnect in the modern sales process.
The time-proven tradition of shaking hands to begin a relationship was disappearing. And when you overlook this important gesture, follow-up turns into a grind.
Once made, the disconnect is hard to recover from. It’s why follow-up can often feel like you’re running uphill. Regardless of how polished your phone and regular email skills may be.
This was two years after YouTube launched. Will saw how, video combined with email, could create a digital form of the traditional handshake and prevent the disconnect from happening.
We’re hardwired to build relationships with people. Not voices on the end of a telephone. When you follow-up a first phone call using a regular email, you're not extending your hand to meet theirs.
The Digital Handshake™ gives you the ability to teleport into your lead's office. Like the name implies, it’s the digital form of a traditional handshake—a handcrafted video (of you), designed to put a face to the name, sent immediately after your first phone conversation. It's one style of video email you can use. A style that accelerates trust at the commencement of a relationship.
The Digital Handshake™ is viewed as standard sales etiquette (by those using it), because implementing this one simple step (that takes five extra minutes per qualified lead) rectifies the disconnect turbocharging your sales process with the missing and winning ingredient... "You!"
Even at a glance, you can feel the difference between these communications.
The regular email feels canned and impersonal. Whereas the video email (even before your lead watches it), feels warm and authentic.
Don't let rookies with no experience or personality beat you in sales!
Take "new leads" from "lukewarm" to “red hot” using the “Digital Handshake™” and the sales strengths you already have.